KLM Royal Dutch Airlines
Enterprise UX — Reduced planning errors by 15%
Nike
Data Visualization — 35% increased solved support tickets
Ahold Delhaize
Enterprise UX Design - 60% reduction in time spend on reporting
Enterprise UX — Reduced planning errors by 15%
Data Visualization — 35% increased solved support tickets
Enterprise UX Design - 60% reduction in time spend on reporting
Brand flip in one day
Combine multiple dashboards to decrease stuck orders in peak sales moments.
Reduce delays and cancellations by data driven simulation.
Promote and optimise use of central Datahub.
Increase trust and use of national income and benefits reference library.
Service Design & Blueprinting
Mapping complex ecosystems to align internal operations with customer touchpoints (as seen at Odido).
Customer Journey Mapping
Visualizing end-to-end experiences to identify friction in B2B and B2C lifecycles.
Stakeholder Evangelism
Driving "buy-in" for data-driven tools across fragmented holdings (Ahold Delhaize & KLM).
Workshop Facilitation
Leading cross-functional discovery sessions with engineers, data scientists, and business leads.
Data Visualization
Turning massive data lakes and complex algorithms into actionable insights (Nike & Ahold Delhaize).
Dashboard Consolidation
Merging siloed interfaces into "Single Source of Truth" command centers (Nike).
Internal Tooling
Designing high-utility interfaces for expert users, from flight planners to job consultants (KLM & Randstad).
B2B Rebranding
Navigating the UX requirements of secret, high-stakes brand transitions (Odido).
Data Science Partnership
Translating advanced simulations into human-centric UI.
Agile Methodology
Working seamlessly within high-performance engineering squads.
Design Systems
Building and scaling consistent UI libraries for enterprise-level applications.
Design
Figma, FigJam, Adobe Creative Suite.
Strategy
Miro, Mural, Notion.
Analytics
Tableau, PowerBI (design-side), Google Analytics.
Multi-disciplinary user experience designer for complex enterprise systems. Research, prototyping, testing, and design systems that scale.
Strategic creative leadership for tech brands and products. From concept to execution, ensuring every touchpoint tells a cohesive story.
Accessibility-first design strategies compliant with the European Accessibility Act. Making digital products usable for everyone.
Integrating AI tools into creative workflows. From Claude Code to Midjourney, building efficient design pipelines for the future.
Decentralized organization design and Web3 product strategy. Navigating tokenomics, governance, and community-driven platforms.
Helping organizations reduce vendor lock-in. Open-source alternatives, self-hosted infrastructure, and sovereign tech strategies.